Trick #3: “Free” samples that turn out to be costly
To get your 14-day sample of Instaflex, just give a credit card number to cover the $4.99 shipping and handling. But if you don’t cancel within 18 days from the day you ordered the sample, your card will be charged $75 for the next month’s supply…and $75 every 30 days after that until you cancel.
Is two weeks long enough to decide if Instaflex works? Not according to the company’s own study.
Trick #4. Testimonials that are meaningless
“Testimonials are based on the experiences of a few people and you are not likely to have similar results.” Umm…
“Because this product is new, we gave one box of AZO Bladder Control to individuals associated with i-Health, so that we could share product testimonials.” Surprise! Everyone at Bladder Control’s manufacturer loved it.
Trick #5. Fake “news” websites
These are not real news websites. They have nothing to do with CNN, CBS, MSNBC, or Dr. Oz. And “staff reporter Helen Crisell” doesn’t exist (that’s a photo of Fox News’ Megyn Kelly on the top, and of the BBC’s Ellie Crisell on the bottom).
- Don’t fall for these dietary supplement ad tricks
- Watch Out for Deceitful Marketing of Dietary Supplements
- Beware of These Dietary Supplement Advertising Tricks (Part 1)
- Beware of These Dietary Supplement Advertising Tricks (Part 3)
- Bogus weight-loss supplement Sensa belongs in Hall of Shame
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